1 Apr

5 Pro Tips for Working from Home

By Brittnay Bell, Account Executive COVID-19 has upended most of our daily lives. From self-quarantine, to becoming teachers for our children overnight, while also working from home, and cooking most – if not all – of our daily meals. These changes have had a massive impact on our lives, and it can get hectic and […]

18 Mar

The Importance of Proper Word Choice

By Libby Esterle, Senior Account Executive Jimmy Fallon is known for his witty banter, self-deprecating humor and good-natured teasing. From sharing hilarious “Mom Texts” submitted by his Twitter followers, to watching his epic Lip Sync Battles with the likes of Paul Rudd and Emma Stone, to his “The Tonight Show” celebrity interviews, he can always […]

5 Mar
20 Feb
6 Feb

Good, Clean Communications

How Sometimes the Simplest Solutions Are the Best By Libby Esterle, Senior Account Executive My husband and I very rarely run errands together. In fact, I’m not entirely sure he feels 100 percent comfortable going to Kroger by himself…however, when we found ourselves out and about one sunny Sunday, we decided to pop into a […]

22 Jan

Having Fun With Your 404 Message

By Brittnay Bell While you never want your visitors to stumble upon a broken link on your website, a 404 error message page can be an opportunity for you to use creativity and wit to further connect with your audience. Plenty of companies use clever 404 pages to show off their brand personality and incorporate […]

8 Jan
31 Dec
12 Dec

The ABCs of TV

By Libby Esterle, Senior Account Executive As a member of a Cincinnati-based marketing and communications agency, I wrote a blog awhile back recounting some memorable ads throughout the ages. And much like TV ads that vary in tone from country to country, I realized a lot of the shows I stream on Netflix or Amazon […]

27 Nov

Influencer Marketing 102: Measuring the Success of your Brand Partnership

By Brittnay Bell Social media has modernized what was previously known as word-of-mouth advertising. The digital age of sharing, liking, tweeting and tagging one person now has the ability to reach hundreds, thousands and even millions of people instantaneously, with just one post. We’ve previously written about how brands can utilize influencer marketing to reach […]