By Libby Esterle, Senior Account Executive Ah….summer. Summer conjures up so many images– lazy days by the pool, trips to amusement parks, quality bonding time with the kiddos and– working from home as needed while the kids take the dogs for walks and clean their rooms and do household chores all the while leaving you […]
By Kaity Dunn, Account Associate When I was just beginning to learn to play tennis, one of the many tips my coach constantly repeated to me was to always keep my feet moving, and to never “stand on my heels.” In other words, he wanted me to physically prepare myself for the next shot. This […]
By: Erika Turan, APR, Senior Account Executive In a world where buzz words like “align,” “digital optimization” and “brand speak” get tossed around like salad, it can be alarmingly easy to lose sight of the basics. At our Cincinnati-based marketing communications agency, we think it’s important to not only focus on the complex strategy, but […]
By: Jimmy Caccamo, Account Associate Ellie Goulding is a 28-year-old English singer-songwriter. She burst onto the scene in 2010. Goulding’s unique voice and heartfelt lyrics have captured the hearts of many men and women around the U.S. and the world. As a marketer working at a Cincinnati marketing and communications firm, my mind wanders to […]
By: Becky Fickenworth, APR, Counselor & Project Manager If you Google, “What is the definition of customer relationship management (CRM)?” here’s what you’ll find: CRM is a system for managing a company’s interactions with current and future customers. It involves using technology to organize, automate and synchronize sales, marketing, customer service, and technical support. Personally, I think this […]
By: Kaity Dunn, Account Associate Working for a Cincinnati marketing communications and PR agency means we have to keep our social media content strategies fresh and focused. The best way to decide what type of content to post to your social media channels is to first ask yourself and your company leadership this question: What […]
By Erika Turan, APR, Senior Account Executive Consider this an ode to Cincinnati, from a transplanted Nebraskan. I. Love. This. Town. There’s more to do here than could be accomplished in a lifetime. Last summer, my family joined an ever-growing group in creating a summer bucket list, which we have coined a “summer wish list” at […]
By: Erika Turan, APR, Senior Account Executive My job at a Cincinnati marketing communications agency is a little like being an actress. At least, this is what I tell myself when I’ve got writer’s block and a deadline. To write successfully means that my colleagues and I often need to assume the voice of our […]
By: Libby Esterle, Senior Account Executive I am organized to the point of being neurotic. I love my binders full of decorating ideas, paint swatches and fabric samples. I have images of beautifully set tables that I reference when entertaining and I even created a recipe book using a photo album so I can easily […]
By: Kasi Detmer, Account Associate Summer is here and that means the death of many smartphones, iPads, and other electronics due to drowning at the local pool. Fear not, and enjoy reading that ebook while floating on your raft; there are many options to choose from to protect your electronics. You don’t have to buy […]
