Tag Archives: Four eyes

15 Oct

Four Eyes ARE Better Than Two – Part II

By Libby Esterle, Senior Account Executive About a year ago, I wrote a blog emphasizing the importance of carefully proofreading everything we draft and used a humorous personal Facebook post as an example. But, some things never change, and the need to carefully proof EVERYTHING we do at our Cincinnati marketing and communications firm, is […]

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30 Apr

Four Eyes ARE Better Than Two

By Libby Esterle Senior Account Executive At Rasor Marketing Communications, we firmly believe in having “two sets of eyes” on everything we draft, especially before it is sent to our clients. Why? Because, regardless of spell check, things can get missed—especially by the original author. A perfect example came when I posted the following on […]

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