Tag Archives: Public Involvement

8 Jul

What 1,000 Consumers Told Us (and Why You Should Invest in Marketing Now)

By Mimi Rasor, APR, President As we all know, COVID-19 has turned our world upside down. Life as we know it has changed, and we will feel the effects of it for a very long time. Fortunately, we are also starting to responsibly re-open and this got us thinking—what’s the best way to connect with […]

22 Feb

Three Tips for Producing an Animated Video About Your Public Works Project

Second only to Facebook, the video-sharing social media site, YouTube, is one of the most-used social media platforms. This says a lot about an Internet user’s preference for video. Video should be included in your public involvement approach since it’s an increasingly popular way to explain information, and can enhance your ability to reach your […]

25 Jan

Three Content Ideas For Your Public Works Social Media Accounts

The beauty of social networking sites, whether you’re in Cincinnati or Sacramento, is that you control your message. With billions of users on Facebook and millions on Twitter, social media helps you meet people where they are, which is a huge benefit to your public involvement endeavors. Once you’ve set up your accounts on the […]

31 Aug

“My Mind Was Blown Away” by the Continuous Flow Intersection

Working at this Cincinnati public relations agency, it’s my job to become an expert in the product or service of our clients. Throughout the past four years I’ve learned quite a bit about transportation improvements, but my favorite thing I’ve learned so far is about the innovative traffic formations these engineer folk come up with […]

23 Jun
11 Jun

Four Things to Consider When Developing a Public Involvement Plan

By Kaity Dunn, Account Executive At this Cincinnati public relations agency, one of the many projects I get to be a part of is the creation and implementation of Public Involvement Plans for influential transportation projects throughout our region. Public involvement is critical to the process of creating transportation improvements, and it’s built on a […]

20 Nov

Public Involvement Tips from OTEC 2014

By Kaity Dunn, Account Associate After having the privilege of working on multiple public works projects in my years with this Cincinnati public relations and communications agency, it was a great experience to attend the 2014 Ohio Transportation Engineering Conference (OTEC). Along with having the opportunity to attend one of the nation’s largest transportation conferences, […]

20 Nov

Three Public Involvement Tips to Help Work Through Conflict

By Mimi Rasor, President When it comes to roadway improvement projects, it’s not uncommon to see concerns from the public in the initial stages as they gather information about proposed upcoming changes. The Red Bank Corridor Project was no exception. Proposed as part of the Eastern Corridor Program, the Project was designed to improve access […]