Tag Archives: Cincy

9 Feb

The Cincinnati Bengals are Going to the Super Bowl: 12 Things You Didn’t Know About When a Brand Comes to Life

By Erika Turan, APR, Senior Account Executive

It’s been 32 years since the Cincinnati Bengals last played in the Super Bowl. Most of the players on this year’s team weren’t even alive the last time that happened. Cincinnati and its neighboring communities have long loved the Bengals, even when they lost. And lost. And lost some more. And occasionally got arrested.

18 Nov

5 Tips to Create a Buzz-Worthy Brand Campaign

By: Jimmy Caccamo, Intern Working at a Cincinnati marketing agency, I get to work with many different brands every day. I have come across a lot of great campaigns that have generated a tremendous amount of brand exposure. Those campaigns include Heineken’s  #dropped campaign, and Swiffer’s meet Lee and Morty Kaufman commercial. It begs the […]

22 Oct

5 Things to Ask a Prospective Marketing Agency

By Mimi Rasor, APR President Selecting a marketing firm for a long-term relationship can be tricky. It isn’t just about making sure they have strong project managers, writers and experience among their ranks. It’s really about entrusting a third party to understand your brand and communicate it as passionately as you would. If you’ve ever […]

14 Oct

5 Weird Combinations…But Some of Them Actually Work

By Libby Esterle, Senior Account Executive Every day when I drive to our Cincinnati marketing and communications agency office, I pass by what I (and another colleague who takes the same route) consider to be a strange investment on the part of one particular homeowner. It is a gate. A lovely, impressive and rather imposing […]

19 Oct