By Brittnay Bell While you never want your visitors to stumble upon a broken link on your website, a 404 error message page can be an opportunity for you to use creativity and wit to further connect with your audience. Plenty of companies use clever 404 pages to show off their brand personality and incorporate […]
By Libby Esterle, Senior Account Executive A few months ago, our oldest daughter was one of 40 Cincinnati-area high school students selected to accompany a group of World War II veterans to the National WWII Museum in New Orleans as part of the Gary Sinise Foundation’s Soaring Valor program. It was truly a very touching […]
By Libby Esterle, Senior Account Executive Yearning for warmer weather, I recently ordered a tank top online. After trying it on, I decided that I wanted to exchange it, just to give me a little more “wiggle room.” Mind you, this was in no way the fault of the company, as they delivered exactly what […]
By: Matt Fickenworth, Intern Originally designed to accommodate 80,000 vehicles a day, the Brent Spence Bridge now carries 160,000 cars, trucks, ambulances and more across the Ohio River between Ohio and Kentucky. It serves as a critical connector, supporting major economic development as goods and services move along I-75 between Michigan and Florida. Re-vamping the […]
By: Matt Fickenworth, Intern When the government takes on an infrastructure improvement project, they’re required to get the public involved. They need to get public input and opinions before they can move forward. The challenge is reaching a diverse group of people across all ages, which can be tough when each generation receives their […]
By Becky Fickenworth I’m feeling conflicted. I recently came across this article, “Smart People Buy Generic Brands,” and I wasn’t sure how to take it. I buy generic (or store-brand) whenever possible but never really considered myself smart for doing so – just frugal. (With three kids in college, I don’t have much of […]
By: Erika Turan A good friend of mine recently presented at a global conference. It was a great opportunity for him to share his experience working at a Fortune 500 company for more than two decades. However, when he asked me to offer feedback on his presentation, I was struck by how his message […]
Wendy’s: widely known for its fast food, but also known for their quick-witted Twitter page. If you haven’t followed the page, what are you doing with your Twitter account? The restaurant chain consistently serves sass on this platform, posting multiple times a day and frequently responding to mentions. People don’t just follow this account for […]
By Haley Taylor Our clients often come to us with limited budgets with which to spend on communication and marketing services. We get that. When I’m purchasing a car, I don’t just walk in and say, “I have unlimited funds, please take all you want!” Our agency can and does work within virtually any […]
You’re about to hire a public relations and marketing agency. Maybe you need a full-blown strategic campaign that encompasses everything from media relations to brand work to research to web content. Maybe your team is just stretched to the limits and you need a partner to take the ball and run on some smaller-but-pressing writing […]
