Second only to Facebook, the video-sharing social media site, YouTube, is one of the most-used social media platforms. This says a lot about an Internet user’s preference for video. Video should be included in your public involvement approach since it’s an increasingly popular way to explain information, and can enhance your ability to reach your […]
By: Kaity Dunn, Account Associate YouTube has implemented more advertising over the years, and usually when an ad interrupts my video viewing, I’m impatient and a bit resentful of the interruption. But today, I credit the first exception to my disdain of video advertising to toothbrush manufacturer Oral B. In Oral B’s Father’s Day commercial, […]
By Jimmy Caccamo, Account Associate Some say Facebook is dying while others say it is stronger than ever. One thing we know at Rasor Marketing Communications is that the content is what’s important. A picture is better than words, and a video is better than a picture. Facebook recently updated its video feature and every […]
