By Victoria Knepp, Account Associate The day you walk across that stage in that really odd robe and square hat is an exciting one… You are finally done with school forever! You celebrate being done with homework, tests and all-nighters. But, you realize the one thing you’ve been fearing all along is finally upon you… […]
By Libby Esterle, Senior Account Executive I am fortunate to work with a great group of people in a beautiful, historic home in a lovely Cincinnati suburb and I can say that I truly enjoy coming to work. And I believe that a big part of that is because We Live By These Values: • […]
By Victoria Knepp, Account Associate When scrolling through your Facebook newsfeed you’re probably liking, commenting, posting and interacting with your friends…unless you’re stalking, in which case I promise I won’t judge. But if you pay close attention, not to the person you’re Facebook stalking, but to the person with whom you’re interacting, chances are you’ve […]
Every February, millions of Americans settle themselves into their couches, consume copious amounts of food, and tune in to watch one of the most popular televised events: the Super Bowl. This annual phenomenon is the largest game in professional football, but if you’re anything like me, you only tune in to watch the ads. Although […]
By Kaity Dunn, Account Executive At this Cincinnati public relations agency, one of the many projects I get to be a part of is the creation and implementation of Public Involvement Plans for influential transportation projects throughout our region. Public involvement is critical to the process of creating transportation improvements, and it’s built on a […]
By Erika Turan, APR, Senior Account Executive Just about every month for the past couple of years, I’ve received an unassuming-looking envelope in the mail from a local plumbing company. Contained within isn’t a flashy card about fast service or expertise. There’s no coupon for a discount. In fact, there’s usually not a single mention […]
By Kasi Detmer, Account Associate I often find myself grumbling when writing tweets for marketing clients when I’m one character over the 140 limit. “But I NEED that hashtag, I NEED that word.” The character limit is what makes Twitter so amazing and so frustrating. Lately I’ve been fascinated by short stories that meet the […]
By Jimmy Caccamo, Account Associate On February 18, Huffington Post unleashed its new political satire show, “The HuffPost Show,” onto the world. While I’m sure the Huffington Post found only the best comics, writers and hosts to build this, I can only wonder whether their strategic move will hurt their overall brand. The Huffington Post […]
By Kasi Detmer, Account Associate With so much social media in everyone’s lives, the pressure is on to not get hidden from your friends’ timelines, or have your tweet skipped over. And we’re all a little tired of reading the same repetitive posts all of the time. Oh it’s raining outside? Bring on the 400 […]
By Erika Turan, APR Senior Account Executive Whether you work in a public relations and marketing agency as I do, or you’re a firefighter or a CEO or an IT wiz, we’ve all planned special events. It may have been a wedding for 200 or a birthday party for six, but it’s still a special event. […]
