Tag Archives: Marketing agency Cincinnati

4 Jun

Three Lessons From Dove About Brand Association

By Jimmy Caccamo Intern Many of you know of Dove’s most recent advertising ingenuity. The Dove Real Beauty “Sketches” clip (links copied below) has hit another homerun. The clip has 114 million hits in 25 languages stretching to 33 Dove Youtube channels. Does this ad reinforce product loyalty? Does it convert non-Dove brand users to […]

26 Mar

Why You Need a Great Marketing Communications Agency

By Erika Turan, APR Senior Account Executive There are at least a hundred good reasons to think about hiring a marketing communications agency. Here are a few reasons to think about hiring a great marketing communications agency. 1.     Because they can provide an outside perspective. Before working in an agency, I spent 15 years in […]