By Victoria Knepp, Account Associate How many times have you been asked, “How do you keep yourself organized?” in a job interview? How many times have you asked yourself, “How can I keep myself organized?” Well, no matter who is asking the question, in the marketing communications world an automatic answer is a must. Working […]
By Abby Brown, Creative Associate “Can you teach me how to use those emoji things?” my mother once asked me at the dinner table. Full disclosure: I don’t particularly love teaching my parents about technology. It requires a lot of patience and time, both of which I do not have. My mother sent me rat […]
By Erika Turan, Senior Account Executive A million years ago, one of my dearest friends and mentors gave me the best advice she would ever offer: keep a funny file at work. (OK, maybe it wasn’t the very best bit of advice she gave, given that she also told me my husband and I simply […]
By Libby Esterle, Senior Account Executive To help weather my way through a recent TV show drought, I stumbled upon, and subsequently began, binge-watching “Impractical Jokers” on TRU TV. For those of you who are not familiar with this hidden-camera show, the basic premise is that four lifelong friends (“the guys”) compete to embarrass each […]
By Abby Brown, Creative Associate Unless you’ve been seriously avoiding computer usage lately, you’ve most likely noticed there’s something different about one of our favorite search engines. Google recently revealed its new logo, the biggest change to the brand since 1999. The wordmark now features a bold sans serif typeface (to spruce up your designer […]
By Abby Brown, Creative Associate It’s been a half hour, and you still haven’t talked to a single soul. You’re trying not to sweat through your blazer in the summer heat, and the promised ‘light appetizers’ are nowhere to be found. The dimly lit and loud bar is filled with professionals with color-coded nametags, but […]
By Sabrina Fawley, Intern Everyone loses his or her creativity from time to time. Sitting in an office for eight hours can sometimes zap your creativity, no matter how chicly furnished – I mean our office is gorgeous! Since working at Rasor Marketing Communications in beautiful Montgomery, Ohio and settling myself into a new office/work […]
By Jimmy Caccamo, Account Associate On February 18, Huffington Post unleashed its new political satire show, “The HuffPost Show,” onto the world. While I’m sure the Huffington Post found only the best comics, writers and hosts to build this, I can only wonder whether their strategic move will hurt their overall brand. The Huffington Post […]
By Erika Turan, APR Senior Account Executive Whether you work in a public relations and marketing agency as I do, or you’re a firefighter or a CEO or an IT wiz, we’ve all planned special events. It may have been a wedding for 200 or a birthday party for six, but it’s still a special event. […]
By Libby Esterle, Senior Account Executive As part of a Cincinnati-based marketing and communications agency, writing is at the heart of what we do. It serves as the basis for almost everything – from new business proposals to strategic marketing plan development to press releases to website copy. So, not surprisingly, spelling is also a […]
