AI can be a helpful tool and a major time-saver but it should never replace authenticity. Like anything else, it works best when you understand both the benefits and the risks before jumping in.

As the author of the AI policies and best practices for my former employer, I spent a lot of time thinking about how to use these tools to support productivity without putting organizations at risk. When used thoughtfully, AI can improve efficiency and organization and even communication tone. But it should support your work, not replace your judgment.

At Rasor, we still do the writing and storytelling ourselves. It’s important to us that our work is clear, accurate and human. However, we find AI useful for research and brainstorming tactical ideas to support clients.

Here Are Three Practical Ways to Use AI Professionally

1. Brainstorming

Sometimes getting started is the hardest part. Whether it is a campaign, an event or even just how to organize your workload, AI can help spark ideas.

You might try prompts like:
• “Provide three ideas on how to celebrate Rasor’s 20th anniversary.”
• “Give me five visual ways to organize my projects.”
• “What are five unique ways to promote a book?”

You might not use any of the suggestions, but it can help get the creative wheels turning.

2. Digitizing Notes

Have you ever taken handwritten notes at a conference or meeting, only to dread typing them up to share with your team? You don’t have to.

Take a photo of your notes, upload it and ask AI to type them out. You can even ask it to organize them by topic. In a few seconds, you have a clean, digital version you can edit and share.

3. Judge Your Work

AI can also be helpful as a final checkpoint. If you are working on an awards entry, presentation or major deliverable, you can provide the assignment instructions or judging criteria alongside your draft and ask AI to compare the two.

For example, you might prompt: “Here are the award criteria and here is my entry. Act as a judge and tell me how well this answers each section. What’s missing? What needs to be clearer?” You can do the same with presentations by asking: “Do these slides match the goals outlined in the session description?” and “Where could I strengthen them?”

It won’t replace your expertise, but it can act as a neutral reviewer. Having AI “judge” your work against the criteria can help you spot gaps, strengthen weak areas and ensure you fully answer what was asked before you submit or present.

There are countless ways AI can improve efficiency, but there are also important guidelines to follow.

Basic Rules to Follow When Using AI:

• Never share proprietary or confidential information with AI.
• Verify everything, even if it sounds true or cites a source.
• Follow your organization’s AI policies.
• Do not assume content created by AI is free from copyright concerns.
• Never share personal data.
• Opt out of AI data collection.

Simple Safety Checklist Before Using AI:

Ask yourself:

• Does this contain confidential information?
• Would I be comfortable if this search became public?
• Did I fact-check everything, including cited sources?
• Am I still applying my professional judgment?
• Is this still my work?

Artificial intelligence is an incredibly useful tool when used responsibly. It can save time, spark ideas and help refine communication. It shouldn’t replace authenticity, human storytelling or copy anyone’s work. It works best when paired with human experience, context and common sense.

How is your organization using AI?

Rasor is an award-winning marketing agency in Cincinnati, delivering communications, design and public relations strategies to industries including healthcare, municipal and infrastructure and B2B/B2C. Contact us at info@gorasor.com or 513-793-1234 to find out how Rasor can help your organization with its communication needs.

Three Ways I Use AI to Make Everyday Life Easier

Real-Life Examples and Prompts You Can Actually Use

Artificial intelligence can be a great tool for work. But it doesn’t have to be all work and no play. Here are three real ways I use AI to make daily life easier, plus the exact prompts I use.

1. Meal Planning

My family has multiple allergies so coming up with quick and easy meals can be a challenge. I ask artificial intelligence for help.

Prompt: “Create a healthy meal plan for the week. Every meal should take less than 40 minutes to make. Don’t use eggs, gluten, shrimp or peanuts.”

Bonus Tip: I can even ask it to create a grocery list and specific recipes.

Prompt: “Provide the recipe for each meal. Create a grocery list grouped by produce, meat, dairy and pantry.”

2. Travel Planning

Instead of opening 20 tabs and trying to pick accommodations or restaurants in a place I’ve never been, I let AI do it.

Prompt: “Plan a two-day itinerary for a trip to Chicago. Include the safest neighborhoods to stay in and proximity to the L. We want to eat Chicago-style foods where the locals eat. Include if restaurants take reservations and the cost. We enjoy nature, museums and architecture.”

Bonus Tip: I use AI to tell me how to get around on public transportation, like the L in Chicago.

Prompt: “We are staying in the North Side near Belmont. How do we get to the L and use public transportation to get to the Lincoln Park Zoo?”

3. Creative Brainstorming for Activities

My grandchildren love scavenger hunts, word finds, craft projects and all things creative. I’m a creative person but sometimes I run out of ideas and need a little help. Instead of running to the store for a new craft, I can ask AI for help based on what’s in my craft closet.

Prompt: “What craft can kids ages 5-10 make with ribbon, construction paper, pipe cleaners, buttons and regular household items?”

The Response

The response you get depends on the prompt you give. Tell it exactly what you want to know. It will provide you with as much or as little detail as you ask for.

How do you use AI?