Bethany Roa, Senior Creative Executive

With extensive big brand experience and obsessions for UI/UX, fonts, patterns, and the color black, Bethany has been a great addition to the growing Rasor creative team working with a wide variety of public and private sector clients on their digital design needs.

Prior to joining Rasor, Bethany worked as a Creative Director at a software development company for five years, leading cross-functional teams to plan and deliver cohesive user experience through innovative and interactive wireframes and high-definition mockups. For two and a half years, she contracted with The Walt Disney Company primarily working as a user interface designer on a huge DEI platform. She has worked in all content management systems: WordPress, Wix, Squarespace, etc. Bethany has continued training in SEO and UI/UX best practices.

Bethany also worked at Landor on packaging for Eukanuba Pet Foods, Papermate, Old Spice, and others that you’d be impressed by if not for NDAs. When she isn’t working with clients for their design projects, she is working on her global greeting card company in 200+ stores across the U.S., in the U.K., Australia, and Canada. She also enjoys time spent with her family, exploring museums, hiking and hunting for pawpaws, and traveling.

Bethany grew up in Cincinnati and graduated from the Rhode Island School of Design with a Bachelors of Fine Arts in Graphic Design.